'This is the ultimate aim of our personalisation work. It’s not about sending people to different parts of https://t.co/DTn8WdDxlL in order to keep them on the site for longer (like some websites might do) - it’s the very opposite.' ⬅︎❤️ @Jen_Allum https://t.co/7Vx6115kxJ
— Simon Dickson (@simond) May 29, 2020